The Princess Half Marathon sold out yesterday in less than 2 hours. Even Active.com crashing for a good 45 minutes at opening didn’t stop the flood of registrations. Price too high? Apparently not yet. Harumph.
Despite the concerns and discussions over the way prices keep climbing, we aren’t staying away. What’s up with that, Princesses?
We whine, we moan, we scream and yell that we are NOT going to run this race again!
Yet… it sells out. In record time. Again.
As someone who invests a lot of time and energy covering runDisney it’s fascinating to me how this plays out. The pre-registration talk (this post) is interesting, but it’s the post-registration social media fallout that blows my mind.
[Tweet “Here’s what you missed on yesterday’s episode of How the #PrincessHalf Runs”]
Total soap opera time, y’all. As seen on Facebook and Twitter:
1. I decided to register after work only to discover it’s sold out. How can it be sold out?
No offense, but do you live in a cave? Wait- even the Taliban seem to have internet access in the caves of Afghanistan. They’ve proven that even in remote locations you can get online. I’m not trying to be mean, but all signs pointed to a fast sell out. I don’t understand how this comes as a surprise.
2. Man, that was FAST.
Of course it was. People planned for this morning all year.
They blocked out time in their schedules to be online at the stroke of noon. I read reports of princesses taking the day off from work and sending their kids to day care to make sure they could focus on the first race of the Princess weekend: the race to register. Credit cards were memorized and proof of time information was ready to go. Registering takes almost as much training as the actual race!
3. But I’m usually able to register months later! I don’t understand what happened?
True enough- in 2011 I registered my sister in November. In 2012 I think she registered as late as January. But that ship has sailed, y’all.
runDisney has simply exploded in popularity not in small part due to people like yours truly. My blogging career (and those of many of my friends) started with the desire to help runners become Princesses. When searching for information on my first Princess Half I discovered there was very little online about running the Disney races. So the next year I kicked off my little blog and started hanging around social media groups hoping to share information and learn from other experiences.
I joined one group with about 400 people in it. In less than 2 years it’s grown to just over 9,000 people. All talking about runDisney.
The more we wrote, the easier information was to find, and the more people wanted to be part of the Magic.
The word is out, people. Genie is not going back in the bottle.
4. Anyone that signed up is a FOOL anyway.
Yeah, then there’s these people. The ones who decide to berate Princesses for spending so much money ($170 is pretty pricey, I’ll agree) on a race that’s crowded and crappy anyway. All we are doing is lining a corporations pockets with our hard earned cash.
You know… supporting capitalism.
I don’t understand this argument. You may not put value on this race experience, but that doesn’t mean there’s not value in it for someone else. Why must you (general you) rain on people’s hopes and dreams? Do I need to bring out the Worry About Yourself video again?
The good news? It’s over for another year. If you chose to skip the race this year the temptation is over. Mostly. There’s still charity options and travel operators to explore. And possible a 2nd chance coming via runDisney directly. Rumor has it the Active snafu also double and triple booked registrations for some Princesses. If those are reversed it might open up additional slots.
So make sure your cave is internet ready and watch social media for the news. If I hear about any additional slots opening up, I’ll be sure to post it here.
ETA: Get your t-shirt here.
What did you see discussed in the Princess Half aftermath? Any regrets on your Princess Half decision?
Patty Holliday has been running Disney since 2011. She knows just about every tip, trick, and hack there is to cover the runDisney Magical Miles at Disney World and Disneyland. She knows every mile isn’t *always* magical- but with training, tips, and a little bit of pixie dust, they can be a lot of fun! You can also find her at noguiltlife.com and noguiltfangirl.com